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The fall of advertising and th...
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Content Statement
The fall of advertising and the rise of PR
Bibliographic Details
Main Author:
Ries, Al.
Format:
BOOK
Other Format:
EBOOK
EBOOK
Language:
ENGLISH
Published:
HarperBusiness
2002
Subjects:
Advertising
Brand name products
Public relations
Lexile Measure:
Holdings
Description
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