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Brand failures : the truth about the 100 biggest branding mistakes of all time
BOOK
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Haig, Matt
Published 2011
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658.827 HAIG, M
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Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
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Lindström, Martin
Published 2011
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658.8343 LINDSTROM, M
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Cyberbranding : brand building in the digital economy
EBOOK
by
Breakenridge, Deirdre
Published 2001
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4
The villager : how africans consume brands
EBOOK
by
Olubodun, Feyi
Published 2018
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5
Superfans : the easy way to stand out, grow your tribe, and build a successful business
EBOOK
by
Flynn, Pat
Published 2019
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6
The brand bubble : the looming crisis in brand value and how to avoid it
EAUDIO
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Gerzema, John
Published 2020
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7
The marketing series, 3 the power of the brand
EVIDEO
by
James, Oliver
Published 2014
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