The story of purpose : the path to creating a brighter brand, a greater company, and a lasting legacy
Some ideas are bigger than others, and the master idea--your company's purpose--is the biggest. When Nike said Just Do It, the company put a voice to the belief that humans have no limits, and when Disney reminded people the power of wishing upon a star, they instantly founded the idea that lif...
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Format: | EAUDIO |
Other Format: | EBOOK |
Language: | ENGLISH |
Published: |
Ascent Audio
2020
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