Split-second persuasion : the ancient art and new science of changing minds

How many times a day do you think someone tries to persuade you? Twenty? Thirty? Actually it's more like 400. When you imagine a society based on coercion you start to see how important persuasion is; it literally keeps us alive. Now psychologist Kevin Dutton has identified a powerful strain of...

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Bibliographic Details
Main Author: Dutton, Kevin
Format: EBOOK
Other Format: BOOK
Language:ENGLISH
Published: Houghton Mifflin Harcourt 2011
Subjects: