The mobile marketing revolution : how your brand can have a one-to-one conversation with everyone

From fundraising to polling; to selling products and services; this book shows how to use mobile messaging to turn even the briefest initial interaction into a permanent engaged relationship - without expanding overhead or building campaigns from scratch

Bibliographic Details
Main Author: Alpert, Jed
Format: EBOOK
Language:ENGLISH
Published: McGraw-Hill 2012
Subjects: