The membership economy : find your superusers, master the forever transaction, and build recurring revenue
This complete summary of the ideas from Robbie Kellman Baxter's book "The Membership Economy" highlights the fact that more and more corporate giants (like Apple and Amazon) are re-thinking their business models to go from selling individual products to offering memberships. These mem...
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Format: | EBOOK |
Language: | ENGLISH |
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Business Book Summaries
2016
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Series: | Book summary collection |
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