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The conquest of cool : busines...
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Content Statement
The conquest of cool : business culture, counterculture, and the rise of hip consumerism
Bibliographic Details
Main Author:
Frank, Thomas
Format:
BOOK
Language:
ENGLISH
Published:
University of Chicago Press
1997
Subjects:
Marketing
Advertising
Subculture
Nineteen sixties
Consumer behavior
United States social conditions
Lexile Measure:
Holdings
Description
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