Emotion by design : creative leadership principles from the genius of Nike's marketing and branding

"In EMOTION BY DESIGN, Nike's former CMO shares lessons and stories from three decades within the company. Readers will learn how Nike continues to not just expand its reach but deepen its bonds through groundbreaking, savvy messaging that's authentic as well. The lesson that he'...

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Bibliographic Details
Main Author: Hoffman, Greg
Format: BOOK
Language:ENGLISH
Published: Twelve 2022
Subjects: