Bronze seeks silver : lessons from a creative career in marketing
Marketing was destiny for Mat Zucker -- the perfect cocktail of creativity, art and salesmanship. Half-guidebook, half memoir, Bronze Seeks Silver surfaces 30 years of lessons from an ad veteran in selling brands, building relationships and managing careers. Follow Mat as a secretary at an ad agency...
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| Format: | BOOK |
| Language: | ENGLISH |
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Cidiot
2020
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