Pricing with confidence : ten rules for increasing profits and staying ahead of inflation

"With inflation raging, businesses must raise prices, but there's a problem--how to do it wisely, without losing customers. Pricing with Confidence, Second Edition gives a professional pricing wisdom on how to raise prices in an inflationary world, without alienating customers or hurting s...

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Bibliographic Details
Main Author: Holden, Reed K.
Format: BOOK
Language:ENGLISH
Published: Wiley 2023
Subjects: