Stage (not age) : how to understand and serve people over 60, the fastest growing, most dynamic market in the world
"In the time it takes you to read this, another twenty Americans will turn sixty-five. Ten thousand people a day are crossing that threshold, and that number will continue to grow. In fifteen years, Americans aged sixty-five and over will outnumber those under age eighteen. This change is comin...
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Format: | BOOK |
Other Format: | EBOOK EAUDIO |
Language: | ENGLISH |
Published: |
Harvard Business Review Press
2022
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