The Devil's playbook : big tobacco, Juul, and the addiction of a new generation
"Big Tobacco meets Silicon Valley in this corporate exposé of what happened when two of the most notorious industries collided-and the vaping epidemic was born. Howard Willard lusted after Juul. As the CEO of tobacco giant Philip Morris's parent company, and a veteran of the industry'...
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| Format: | BOOK |
| Language: | ENGLISH |
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Crown
2021
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