Switch : how to change things when change is hard

Offers insight into the difficult nature of lasting change, presenting metaphorical illustrations of the conflict between the instinctual and the intellectual areas of the brain while sharing case stories of successful individuals and organizations.

Bibliographic Details
Main Author: Heath, Chip
Format: AUDIOBOOK CD
Other Format: EAUDIO EBOOK BOOK
Language:ENGLISH
Published: Random House Audio 2010
Subjects: